At GCG Turbos, we don’t just sponsor cars, we support our Team GCG Turbos Ambassadors. To be a Team GCG Turbos Ambassador, you must be able to show that you can consistently promote GCG Turbos in a positive light, to a large and relevant market.
BECOMING A TEAM GCG AMBASSADOR
At GCG Turbos, we don’t just sponsor cars, we support our Team GCG Turbos Ambassadors. To be a Team GCG Turbos Ambassador, you must be able to show that you can consistently promote GCG Turbos in a positive light, to a large and relevant market. As such, your vehicle must fall into one of the two categories listed below and satisfy the relevant category’s requirements.
Competition Vehicle:
The sponsored vehicle should have a confirmed racing schedule for the current or upcoming season with a list of events in which it will be competing. The owner/driver should have solid racing credentials with a documented history of top five finishes.
Show Vehicle:
The sponsored vehicle should have a calendar of confirmed show appearance dates accompanied by a scheduled editorial feature in at least one national automotive publication. (Please note – a news story covering the show at which the car is on display is not equivalent to a full editorial feature on the car) The owner/builder should have a solid history of show wins for the either the current or past show car.
A Team GCG Turbos Ambassador should have had a previous association with GCG Turbos, although exceptions can be made under special circumstances.
GCG Turbos Sponsorship Approval Process:
Each Sponsorship Proposal is considered separately and approved or rejected based on its own merits. Long-term sponsorships are reviewed on yearly basis and renewed or terminated on the basis of the performance/exposure of the sponsored vehicle.
GCG Turbos Sponsorship Conditions:
To become a Team GCG Turbos Ambassador you must:
- Be able to show you are/will be actively and regularly racing and/or showing your vehicle
- Use the provided GCG Turbos products for the entirety of the agreed upon terms
- Provide proof products have been installed
- Use the provided GCG Turbos products for the entirety of the agreed upon terms
- Publicly and positively mention GCG Turbos after each positive result in a race/show, via your website or Facebook page
- Agree to provide GCG Turbos with monthly updates, including photos or video. Whether that is build progress, race results, or show results
- Agree to give GCG Turbos reasonable access to the vehicle for promotional purposes (whether that be photography, video, static display at events, or other)
- Share GCG Turbos product launches/promos on your Facebook & Websites
- Mention GCG Turbos in a positive way in all press articles written about the vehicle/builder/driver
- Provide prominent space on the vehicle for GCG Turbos stickers – The size and placing of which will be determined on a case by case basis
- Any negative statements about GCG Turbos will be considered a breach of contract. GCG Turbos reserves the right to charge for any goods provided should these conditions not be met
- In addition, Team GCG Turbos Ambassadors are encouraged to provide names and contact details of any businesses they know of that would interested in stocking GCG Turbos products
- As a sponsor, GCG Turbos reserves the right to use all available images of the car and/or the owner for its marketing and advertising/promotional purposes. These may include magazine, web and billboard advertising as well as newsletters and other trade promotions
THE DO'S AND DONT'S OF BEING A GCG AMBASSADOR
When submitting a proposal:
- DO address it to the right person – marketing, sponsorship or pr manager otherwise your application might end up in the short-term disposable filing system (rubbish bin)
- DO submit a professional-looking proposal, outlining all the benefits to the sponsor
- DO specify where and how you want to display the sponsor’s logos and signage
- DO mention any past projects you’ve completed or raced, it gives the sponsor an idea as to your commitment and success ratio
- DO provide references from other sponsors
- DO provide a detailed plan of the vehicle build-up and race/show attendance but… DON’T make it too long. Nobody is going to read a proposal that’s more than 10 pages long
- DON’T approach two competing companies for a sponsorship on the same car
- DON’T promise things you can’t deliver. If you promise to attend all the race meetings in a given season and your car is not ready at the beginning of the season, you’ve effectively defaulted on the deal.
How to apply for Sponsorship:
- Read the above sponsorship conditions, ensure you can fulfil your obligations before applying
- Read our Do’s and Dont's of becoming a GCG Ambassador section above
- Fill out & complete the Sponsorship Application Form found by clicking the button below
- Make sure to complete all the necessary fields. Include some images of your vehicle
- Click submit, and we'll be in touch!
GCG Ambassador Form